In this broadcast replay, I provide some information about nerding out in business or aligning personal identity and interests with business success, based on my Substack post "What Do You Nerd Out About?"
In this broadcast, I emphasized the importance of finding motivation and purpose in work, understanding personality in business, and setting boundaries. I shared my experiences and insights, highlighting the value of networking and learning from others.
I described how my personal interests influence my work and encouraged listeners to find joy and alignment in their own careers. I stressed that self-care isn't just about being more organized or setting better boundaries. For me, self-care includes activities that align with my personality and interests, like “nerding out” about something. In my coaching, I help people get excited about their businesses, making the work enjoyable and finding what they ‘nerd out’ about.
I discussed the importance of building better business boundaries to prevent burnout and maintain productivity. Strategies that worked for me include setting flexible work hours, integrating creativity into my work, reevaluating contracts and fees, and prioritizing unique self-care, setting and maintaining emotional boundaries, and nurturing relationships.
I also highlighted a bit about a community call with
who really helped me figure out the why behind my Business for Nerds logo and helped me fine tune it.Kato made some insightful comments and analysis into my logos. Here is my prior logo.
Kato is really great at pointing out how to improve images and the stories behind our memes.
Also, I learned alot about color stories and
And here is my updated logo after applying Kato’s insights. I like this much better as I feel it conveys my thoughts a little better and has meaning.
Announcements:
I am going live tomorrow at 11am (had to move from 10am, long story) to talk a bit about a new book where
collaborated with many authors including myself and my new friend Kathy Enriquez-Nguyen, to build Beyond Stories: Anthology of Sci-fi and horror.


Follow me on YouTube for the alert or you can catch the replay here once I release it.
I will probably need to record a couple of these videos as it is taking me a while to read it and process my thoughts.
As always, stay nerdy, and merry happy holidays.
Dr. Brie-Anna Willey
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