In this replay, we unpack how to shift from therapist/insider language to the words your clients actually use, and why that simple change can transform your flyers, website, and even casual conversations. Paid subscribers get the full workshop + implementation prompt.
🌀 Announcement: This Friday’s Low Key Hangout
We’re moving into Principle 3 of the 10 Timeless Principles for Business Growth:
Owning a Niche — Blue Ocean Thinking 🌊✨
Instead of fighting in the crowded red ocean of “me-too” offers, we’ll explore how to:
🌊 Identify your blue ocean signals (the things only you can be known for)
🔍 Turn frustrations into opportunities
🗼 Plant a beacon instead of trying to “fit in”
📅 When: Friday, Sept. 12th @ 3:30pm ET
🎥 Where: Private Google Meet (link sent to subscribers + Discord/Facebook members)
💡 Format: 30-min workshop + 15-min Q&A
Because your niche shouldn’t feel like a box, it should feel like freedom (like the hills are alive types of vibes).
👉 Also, recently, I heard a wise reflection by
on the trap of niching: don’t start with a niche. Start with philosophy and positioning. A niche will often emerge naturally when you’re grounded in principles and values. That’s part of the perspective I’ll bring into Friday’s discussion.🎥 Free Clip from the last Workshop
Our last Low Key Hangout (#2) was about Seeing Your Work Through Your Client’s Eyes.
🎥 Watch the free clip: Above you’ll find a 5-minute clip (03:45–08:11) where I explain why client language matters and how it differs from clinical/insider terms.
💌 Full Replay + Prompt for Paid Subscribers & CRQ Participants
Paid subscribers and CRQ participants get access to the entire workshop replay plus the implementation prompt.
Also gain access to replays in Discord through participation. Details are here.
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